Prioritizing effective communication between franchisors and franchisees is essential. It goes beyond just delivering a functional business model; it’s about cultivating a strong sense of community and trust, fueled by the alliance of the Franchise Advisory Council (FAC) and Marketing Advisory Council (MAC).
Understanding the FAC and MAC
It’s beneficial to listen to feedback from clients, team members, and franchise partners to stay competitive. That’s why FACE FOUNDRIÉ implemented the Franchise Advisory Council (FAC) and Marketing Advisory Council (MAC) to create a valuable channel for feedback and insights.
The Franchise Advisory Council (FAC) stands as a collective of dedicated influential franchisees from various districts that provide feedback from franchise partners in their region. This collaborative exchange contributes to the development of a strong franchise community that delivers mutual benefits.
While FAC focuses on overall brand feedback, the MAC provides feedback regarding national marketing focuses, MAC is composed of franchise partners from across the nation.
Benefits for Franchise Partners
“To Foster Trust” is not just a FACE FOUNDRIÉ motto, but a value and commitment to listening to franchisee feedback. The FAC and MAC provide structured channels for this exchange that encourage a strong partnership between the franchisee and the franchisor.
For franchise partners, the existence of FAC and MAC translates into three tangible benefits. These include:
+ VOICE AND REPRESENTATION: FAC and MAC provide a streamlined path for franchisee feedback. This select group of dedicated board members meets on a regular basis to serve as a catalyst for receiving feedback. This information is shared during FAC and MAC meetings which helps contribute to a more collaborative system.
+ REGIONAL REPRESENTATION: One of the key strengths of the FAC is its regional representation. By bringing together franchise partners from different areas, FAC can provide insights on clients and location-specific learnings that can be used across the system.
+ COMMUNITY SUPPORT: Being a part of a broader community of franchise partners not only establishes a network of support but also fosters a culture of collaboration and celebration of victories. Within this network, partners can freely share their experiences creating a strong community.
Ultimately, establishing a clear channel for expressing feedback is important for building a positive franchisor-franchisee relationship. Franchise Advisory Councils play a pivotal role in creating a strong franchise community.
FACE FOUNDRIÉ has franchise opportunities nationwide. The initial investment range is projected between $255,000-$563,000. The minimum franchisee financial qualifications are $250,000 in liquidity and $550,000 in net worth.
Learn more by inquiring at facefoundrie.com/franchise